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Press Release
Algo Vision LuraTech GmbH
Press Release
20 March 2003
JPEG2000 standard for all Photoshop versions, now at a special low price:

The LuraWave.jp2 plug-in from Algo Vision LuraTech brings extra functionality to Photoshop from version 4.0 upwards, for only EUR 29.99

Algo Vision LuraTech GmbH is a leading developer JPEG2000 implementations and technology for the compression of images and documents. With its LuraWave.jp2 plug-in, the Berlin-based company now also offers all Photoshop users (from version 4.0 upwards) an especially attractive opportunity to use the JPEG2000 standard for image compression - at an extremely favorable price.

The image format JPEG2000 uses wavelet technology for greater compression of image data, to create even smaller graphics files. At the same time, a far better image quality can be offered than conventional formats such as JPEG. Often less than one percent of the original data size is sufficient for very good representation. It is no surprise that JPEG2000 is in great demand especially in the graphic design area, where huge volumes of image data must be received, processed and transmitted on a daily basis. Here, the most commonly-used program is Photoshop, the standard software for professional image editing from Adobe. The American company only just added the JPEG2000 functionality in its newest version, 7.01. This means that thousands of owners of older Photoshop versions do not currently have access to JPEG2000.

Algo Vision LuraTech now offers the LuraWave.jp2 plug-in for all users of Photoshop from version 4.0 upwards. This tool allows an affordable upgrade to JPEG2000 image format for all those who desire more speed and convenience from their Adobe image-processing software. As part of a special sales promotion, the plug-in costs just EUR 29.99 (incl. VAT), more than 50% off the regular recommended selling price. It is now available for download on the Algo Vision LuraTech GmbH website, eliminating inconvenient delivery times.



"JPEG2000 has been a recognized ISO standard for two years and is developing into a state-of-the-art image format. Thanks to its recent inclusion by Adobe in Photoshop 7.01, it is becoming widely utilized by users in the areas of image processing and data compression. With its LuraWave.jp2 plug-in, Algo Vision LuraTech enables owners of older Photoshop versions the opportunity of benefiting from the numerous advantages of JPEG2000. These include: productivity gains, lower storage space requirements, faster transmission and lower data transfer costs, as well as general increase in competitive capacities," explained Carsten Heiermann, Managing Director of Algo Vision LuraTech.
About Algo Vision LuraTech GmbH

Algo Vision LuraTech GmbH is a subsidiary of the Algo Vision Group with headquarters in Berlin. Resulting from the 2002 merger of Algo Vision Mediatec GmbH and LuraTech GmbH, Algo Vision LuraTech GmbH is now one of the leading developers of JPEG2000 implementations and compression technology for images and documents. Customers who have already successfully implemented Algo Vision LuraTech's core products LuraWave.jp2 or LuraDocument include: AUTOonline, Corel Corporation, Duerr Dental, IMAGE PRO, IXOS SOFTWARE, Minol and VITRONIC.
Contact Algo Vision LuraTech

Algo Vision LuraTech GmbH

www.luratech.com

Fon.: +49 (0)30 / 39 40 50-0
Fax: +49 (0)30 / 39 40 50-99

info@luratech.com
Please contact us if you have any question or require more information:

united communications GmbH
Peter Lindheim / Gunhild Flöter

Rotherstraße 19
10245 Berlin

Tel.: +49 (0) 30 / 7890 76 0
Fax: +49 (0) 30 / 7890 76 99

eMail: algovision-pr@united.de
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